Mobile Youth report well worth a read
Mobile Youth http://www.mobileyouth.org/
This website and realted publication is really well worth following in you are interested in the developing mobile field.
The official mobileYouth™ report published annually 2001-2008
covering youth lifestyle trends and mobile consumption in 60 countries
worldwide.
The annual report covers 4 main areas .
- The Mobilised Youth: Drivers, Challenges & Opportunities
- Social Networks & Consumer-Generated Content (CGC)
- Marketing & Branding for the Longtail
- Mobile, Media and the Youth Market
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