Showing posts with label trends. Show all posts
Showing posts with label trends. Show all posts

Thursday, March 06, 2008

report on mobile trends in the USA

Well I have had many a debate about differences in mobile trends behaviour in Europe and those around the world. I have rightly or wrongly always had the opinion that North America and specifically the US was a bit behind us due to variety of factors.

  • complex networks
  • role of free local calls etc etc
This report seems I think to support that view. What is really interesting is data across demographic andf other groups worth a read . Anyone know similar report for UK or Europe ??

It's American only but may be of interest to those who've not seen
this research report.

*Pew press release http://www.pewinternet.org/press_release.asp?r=300
*Pew brief note http://www.pewinternet.org/PPF/r/244/report_display.asp
*Report itself (PDF)
http://www.pewinternet.org/pdfs/PIP_Mobile.Data.Access.pdf

From the press release:
* 58% of adult Americans have used a cell phone or personal digital assistant (PDA) to do at least one of ten mobile non-voice data activities, such as texting, emailing, taking a picture, looking for
maps or directions, or recording video.
* 41% of adult Americans have logged onto the internet on the go, that is, away from home or work either with a wireless laptop connection or a handheld device.
Overall, 62% of adult Americans have either accessed the internet with a wireless connection away from home or work or used a non-voice data application using their cell phone or PDA.

Thursday, July 26, 2007

Oxford Internet Survey 2007 now published

The Oxford Internet Survey (OxIS) found that with two-thirds of Britons online, the poor, the old and the less educated are still losing out.

this yearly report is worth looking at and seeing the trends as the world wide web after its birth in the early 90's heads towards its late teen's. Download report at http://www.oii.ox.ac.uk/research/oxis/OxIS2007_Report.pdf
download 2005 report at http://www.oii.ox.ac.uk/research/oxis/OxIS2007_Report.pdf
interesting to contrast the two.
read about the background to Oxford internet surveys http://www.oii.ox.ac.uk/microsites/oxis/