Monday, December 03, 2007

OLPC orders kick of and Buy one Gift one Free (BOGOF) is reaping benefits

This from engadget. All steam ahead for the OLPC Foundation, which recently received an order from Peru for 260,000 of the little XO laptops. Also news is that Mexican billionaire and Negroponte's chum Carlos Slim has purchased 50,000 for his country. That's against a background of $2 million sales a day on the Give One, Get One program. Clearly, the OLPC Foundation is the most successful program out there for getting laptops into the hands of schoolchildren.

now my own thoughts the BOGOF campaign is a rweally interesting model why dont we add a premium for other health orientated projects say $5.00 or more as well as the kit.

The OLPC may not be in everybody's view the right model but at least they are giving it a go.

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